Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing

This book teaches both new and seasoned Product Managers and Product Marketers powerful and effective ways to ensure they give their products the best possible chance for success.
Learn four of the most critical elements in ensuring product success, and take-away practical strategies, insights, tips and techniques that Brian has learned from hands-on experience defining, launching and marketing over fifty products during the last twenty years of his career.
The book covers how to prioritize features and build product roadmaps, which is absolutely critical for getting your team and company on the same page and for delivering the right features in your product at the right time.

It also covers how to run effective Beta programs, which oftentimes mean the difference between shipping a poor-quality product and shipping a product that you have a high degree of confidence in.
Learn how to plan and execute an effective product launch. Short of building a great product, product launches are one of the most (if not THE most) critical factors for achieving success.
Finally, learn how to get phenomenal reviews for your products. Oftentimes this is an area that is an afterthought, and is not dealt with until or unless the product receives poor reviews. With a well-managed review program you can turn press and analysts into one of your most powerful marketing weapons, further accelerating the success of your product.

>>> http://su.pr/34OawC

Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing

13:52

DNA of the Young Entrepreneur - A Way to Wealth for Young Entrepreneurs

'DNA of the Young Entrepreneur' is a compelling mixture of philosophy, personal experience, and practical advice. The book takes the reader on a journey through knowledge, attitudes, values, and actions that spell the difference between success and failure in starting and running a small business -- or between running an enterprise on a business-as-usual level and pushing it to great success.

The book is the distilled wisdom from the authors own self-made journey from poverty to wealth. It provides a readable and compelling description of all the pieces required to change any intelligent and motivated young entrepreneur into a fulfilled, productive, and wealthy human being.

'DNA of the Young Entrepreneur' goes beyond the mere quest for materialism that limits the effectiveness of similar books in the field. It addresses the foundational characteristics that form the basis of real success.

>>> http://su.pr/1GlYlB

DNA of the Young Entrepreneur - A Way to Wealth for Young Entrepreneurs

13:49

7 tips to transform your biz into a wealth-building machine...

As part of my constant effort to make sure your business thrives...

... even in this lousy economy...

... I've arranged something very special that will show you how to
quickly increase your profits...

... dramatically slash your cost of doing business...

... and transform your operation into the wealth-building machine you
always dreamed it could be.

It's 7 very hot "strategic planning" video tips from the great Brian Tracy.
And best of all...

... they are all yours for free.

Get the videos here.

You may not know who Brian Tracy is... but millions of business people
across the world sure do.

He's regularly paid big bucks for his advice by mega-corporations like
IBM, PepsiCo... Sears... Verizon Wireless... Wal-Mart... and a lot, lot more.

But his specialty is assisting small businesses like yours.

For the last 30 years he's helped turn over 10,000 small and medium sized
businesses into healthy, prosperous cash generators.

You're about to get your hands on some of his most priceless world-class
business savvy... for NOTHING.

Get the videos here.

But you'd better get there right away. As a trusted friend, Brian's allowing
me to pass this along to you...

... but only under some rather strict limitations.

Which means this hidden webpage and your free tips will only be available
for a short time. In fact, they're already scheduled for deletion.

The point is that you should do this now, while it's still available.

You'll be so glad you did.

Regards,
http://globalnetworksociety.tk/

7 tips to transform your biz into a wealth-building machine...

11:26

Know the secret to more money... faster?

If you're a business owner or entrepreneur grappling with
HOW to earn a lot more money in a shorter period of time
-- even in this lousy economy -- then you must check this out.

Yes, help turn my biz into a wealth-builder.

My good friend and World Respected Business Expert, Brian Tracy has something
that can quickly increase your profits...

... slash your cost of doing business...

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wealth-generating machine that it SHOULD be...

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How can I be so sure? Because Brian Tracy has been teaching this same system to
business people just like you for the last 30 years... and it's PROVEN
to work like crazy.

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and so many others gladly dish out big bucks for his advice.

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Know the secret to more money... faster?

11:23

Mass Customization - An enterprise business Strategy

Manufacturers with highly-configurable products face daunting challenges to create the flexibility, transparency, and customer experience that delights customers without undermining profits. If a company continually experiences the pain of not being able to seamlessly connect the customer to the enterprise and efficiently drive order demand across the enterprise, the business is not set up properly. There is a misalignment between the company's infrastructure and the actual business requirements. This book explains how to bring a company into alignment.
While much has been written about mass customization as a high-level strategy, much less has been offered about implementing mass customization as a business strategy. Manufacturers that thrive in the 21st century will treat customers as "insiders." Under mass customization, a customer is an "insider." The customer can select from an array of choices to purchase products that match their individualized needs.
This book explains mass customization (also known as build to order, assemble to order, configure to order, make to order and engineer to order) from the standpoint of discrete manufacturers and reviews why mass customization must be viewed as an enterprise-wide business strategy, not merely a departmental initiative. Companies with highly-configurable products need to combine the technical superiority of their products with operational excellence. A manufacturer needs to be able to seamlessly connect the customer to the enterprise so the hand-offs from organization to organization are efficient and keep the process moving forward to a timely completion and delivery.
'Mass Customization' is for anyone whose company faces a constant, uphill challenge with respect to quoting, configuring, and producing high-configured products; any company that has made an investment in product configurator software and wants to understand why operational efficiencies and profits haven't improved, and anyone who would like to get a better understanding of what is required to implement mass customization as well as the power mass customization has to transform certain businesses and industries.

>>> http://su.pr/5O1YkC

Mass Customization - An enterprise business Strategy

15:06

How Turnaround an Underperformer in Less than 30 Days

How to Facilitate Weekly Sales Coaching Sessions and
Turnaround an Underperformer in Less than 30 Days

If you're ready to introduce some type of sales coaching program into your practice or organization, you must realize how powerful a manager or coach you can become. Yet, the most common questions from managers, coaches and business owners are:
1. "How do I facilitate an effective coaching conversation?"
2. "How many coaching sessions do I schedule and when do I schedule them?"
3. "How do I hold people accountable for doing what they need to do without conflict, confrontation and being the 'bad guy'?"
4. "How do I keep my people engaged in the right activities from one week to the next rather than having to continually push people into action?"
5. "What are some of the measurable activities and tasks I can have people work on and complete each week that will keep them focused and on track to attain their goals?"
6. "How do I turn around an underperformer?"

It won't be your good intentions but a defined, systematic coaching program and turnaround strategy that will enable you to develop a team of sales champions and create a coaching culture within your workplace.
Whether you're a coach, trainer or a manager within an organization, this tactical coaching playbook outlines in great detail the structure, dialogue and steps you need to take in order to launch a successful ongoing coaching program. Additionally, it's also the same outline you can follow to successfully turn around underperformers.
Regardless of the reasons why a person isn't performing in relation to your desired expectations, you will be able to rely on this detailed template of a four-week coaching program to provide you with the blueprint to coach your people on a weekly basis, turn around underperformers in less than 30 days and quickly determine the people on your team who may not be a fit.
Any manager has the opportunity to turn a potentially costly and toxic situation into a winning opportunity. Yet, when managers do not have the awareness and discipline to develop and execute an ongoing coaching program or turnaround strategy for underperformers, the costs to every company are great.
Rather than adjust your strategy or better equip your managers and executives, companies are more apt to accept turnover and a certain level of attrition as a natural course of doing business and building a team. They squander more time, waste more money, and expend more energy hiring someone new rather than investing their energy in the right strategy to turn someone around.
This playbook also includes the questions you can use to facilitate each of the four coaching sessions that are outlined in this guide. In order to integrate an effective coaching initiative into your own organization, use this guide as a template for designing your own coaching program and turnaround strategy to leverage your greatest investment - your people, while making them more valuable and productive than ever before.
Here are some of the highlights you can expect from this playbook.

The Model of a coaching program you can use each week (or at your discretion), with four different outlines of coaching calls that will to keep your people operating at peak productivity, while retaining your top producers. The Language and dialogue you need to support and enroll an underperformer in committing to a four-week turnaround strategy, including how to respond to setbacks, mistakes and their inability to honor their commitments. The Framework and detailed weekly outline of a 30 Day Turnaround Strategy. This includes how to manage the four specific coaching sessions. (This is the same outline for ongoing coaching and can be used interchangeably.) The Questions you need to facilitate each coaching conversation throughout the course of this four week period. Each coaching session is laid out with the questions to open up and facilitate the call, uncover and overcome any challenges, build in accountability and manage expectations throughout the entire relationship. The Evidence and measurables that will be present in order to avoid being seduced by the potential we see in others. Decide with confidence whether you can turn an underperformer around or if this person is in the wrong position. The Activities and specific weekly commitments from each person you coach that will enable them to achieve their goals and objectives. You'll be able to create the coaching action plan and map out expectations prior to the start of the coaching process. This isn't a "How to" book, because the "How to" has already been done for you. This is a "how guide." All you have to do is the execution.  >>> http://su.pr/2TJrH1

How Turnaround an Underperformer in Less than 30 Days

14:57

How Reliable is Your Product?

Traditionally, the way to test a product's reliability was to build it--and then try to break it. As systems and technologies improved, TAAF (Test, Analyze and Fix) methodologies were developed and adopted. In today's global economy, with its short, technologically-intense product life cycles, TAAF cannot suffice. Reliability can no longer be a step or a series of steps in product development; it is something that needs to be acknowledged up front and built into the product from its very conception. Reliability, in other words, must be 'designed in.'
Product developers now have many tools--software and hardware--at their disposal for building reliability in from the get go. From the organizational point of view, what better way to design in reliability than to make designers themselves responsible for the reliability of their designs? As Mike Silverman explains in How Reliable is Your Product?, this is why the role of the reliability engineer is changing to one of mentor. Product developers are now responsible for going out and finding the best testing tools and then training the designers on their use, so that designers factor and build in reliability at every stage of product design.
Mike has focused on reliability throughout his 25-year career, and has observed the position of reliability in the organization evolve. In this book, he condenses his expertise and experience into a volume of immense practical worth to the engineering and engineering management communities including designers, manufacturing engineers and reliability/quality engineers.
Among other things, Mike discusses how reliability fits, or should fit, within the product design cycle. He provides a high-level overview of reliability techniques available to engineers today. He lucidly discusses the design of experiments and the role of failure management. With case studies and narratives from personal experience, Mike discusses optimal ways to utilize different reliability techniques. He highlights common errors of judgment, missteps and sub-optimal decisions that are often made within organizations on the path to total reliability.
WithHow Reliable is Your Product? Mike Silverman has delivered what few have done before--a comprehensive yet succinct overview of the field of reliability engineering and testing. Engineers and engineering managers will find much in this book of immediate, practical value.
>>>  http://su.pr/1l1QNE

How Reliable is Your Product?

14:51