Saturday 3 March 2012

MIT Sloan Management Review

PUBLISHED ON: 08:11 BY: Ce Light IN:

MIT Sloan Management Review

You’ve Got Eight Words To Sell Yourself

Posted: 02 Mar 2012 07:37 AM PST

Do your opening sentences get people to pay attention? When pitching a start-up idea, you need to get to the core innovation right out of the gate. When making any kind of presentation, a counter-intuitive statement, surprising fact or arresting story can get people to put their phones down.

About the Author

Ce Light

Author & Editor

Has laoreet percipitur ad. Vide interesset in mei, no his legimus verterem. Et nostrum imperdiet appellantur usu, mnesarchum referrentur id vim.

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