MIT Sloan Management Review |
Using Creative Tension to Reach Big Goals Posted: 10 Nov 2011 06:59 AM PST Dave Stangis, VP of Corporate Social Responsibility and Sustainability for Campbell Soup Dave Stangis, VP of Corporate Social Responsibility and Sustainability for Campbell Soup, believes that setting “big, hairy, audacious goals” is necessary to set up the kind of tension needed to motivate and inspire the people who need to reach them. Two years ago, [...] |
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